Amazon unleashes the third generation of its Echo smart speaker

New model brings refined design and improved sound quality

The third-gen Amazon Echo has arrived
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Amazon has announced the cornerstone of its Alexa family, the Echo smart speaker, will receive a third generation.

Last refreshed two years ago, the latest version of the device was unveiled at Amazon's hardware event in Seattle, bringing much of the tech we saw come to the second-gen Echo Plus in 2018.

Hands on: Amazon Echo (3rd Gen) review

That means the sound quality has been given a significant boost, with Neodymium drivers and a 3-inch woofer now present. Amazon also hinted at stronger bass, while mids and high should now be clearer to the listener.

The more rounded fabric design echoes (pun intended) what we've seen previously – and again with the latest Echo Plus – although buyers will have the chance to opt for an all-new "Twilight Blue" color. This, of course, is available among the usual Charcoal, Heather Grey and Sandstone coverings.

Echo 3rd Gen
Echo 3rd Gen

Speaking of potential buyers, those looking to get their mitts on the third-gen Amazon Echo will be able to do so for $99, which is the same as the second-gen model, with pre-orders beginning today.

However, the refreshed speaker wasn't the only piece of hardware Amazon was keen to show off, with a new Echo Dot with a clock, Echo Show 8, Echo Studio and, yes, even more.

Stay tuned to The Ambient as more details around Amazon's new devices emerge.

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